The Mexican neighborsThe Johnson’s were happy to see the new neighbors from Mexico were moving in. To welcome them, they sent a bouquet of Iris, Violets, and a purple passion flower. The new family was highly offended.
Weave the threads of culture into success! Business growth today depends on one’s ability to reach customers from a cultural perspective. This blog examines cultural issues from a business perspective. Learn about more than twenty categories of cultures and how you can effectively reach out to members of each culture.