Tapestry™
Monday, July 21, 2008
  Faux Pas: Buying Coke
Today we begin a new series of postings specifically designed to increase awareness that your cultural paradigm is not the only legitimate view of the world. Entries will show how companies and individuals have unknowingly made mistakes instead of building cultures.

When visiting Romania, if you buy a Coke, take a sip in the store, and then take it back to your hotel room you will lose all your integrity.

Why?

Click here for the answer.

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Weave the threads of culture into success! Business growth today depends on one’s ability to reach customers from a cultural perspective. This blog examines cultural issues from a business perspective. Learn about more than twenty categories of cultures and how you can effectively reach out to members of each culture.

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Name: Rick Weaver
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