Tapestry™
Saturday, February 16, 2008
  Canadian poll discovers different cultures
by Guillermo

A poll conducted by Leger Marketing for Canadian Studies and the McGill Institute for the Study of Canada came up with what MBC Global feels are very obvious results: Canadians recognize they have a different culture than the United States.

The poll, published in the Montreal Gazette on February 12, 2008, found that 65% of Canadian respondents disagreed that “Canadian and U.S. culture are basically the same”.

However, the poll goes on to report that 59% of those surveyed agreed that “all North Americans share certain values that are different from those of the rest of the world”.

Duh!

Canadians love hockey over basketball, and most Americans have no idea what “curling” is, much less watch it on television. And how successful has the US been in introducing the dollar coin? Canadians made the leap from paper to coin dollar years ago. They did the same with $2, something that is in very small US circulation.

I wonder how many of these one and two dollar coins were wasted to discover the obvious.

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Weave the threads of culture into success! Business growth today depends on one’s ability to reach customers from a cultural perspective. This blog examines cultural issues from a business perspective. Learn about more than twenty categories of cultures and how you can effectively reach out to members of each culture.

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